cat[&]tonic

Month: March 2014

A lesson in brevity

Sometimes you can say more with fewer words. Following is a recent post made by my friend, a middle school science teacher. Student: “I’m going to miss class tomorrow, I have to go to a violin thing.” Teacher: “Ok, thanks for telling me.” Student: Starts to leave and turns back, [...]

By |March 26, 2014|Categories: General|Tags: , , |

LinkedIn – 17 Must-Have Features for your Profile

Some time ago I decided to take a break from social media on a personal level.  As a non-digital native who gets plenty of screen time all day long, I was finding it increasingly harder to get engaged on my social networks during my down time.   What started as a [...]

By |March 4, 2014|Categories: General|

About Us – It’s Not All About You

Many companies desperately need “a cleanup on aisle 13” – and that aisle is the “About Us” section on their website.  It seems the majority of these sections I read are vague, confusing, trite, jargon-filled diatribes that do little to inform the audience, establish credibility or spark interest in moving [...]

By |March 2, 2014|Categories: General|Tags: , , , |
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