Color and Visual Trends for 2015

By January 27, 2015Newsletter

Ah, January, when the snow flies and the trend forecasters are all in bloom. It’s that time of year again when the predictions are rampant. I’m sure you’ve heard by now that Pantone has declared Marsala the color of the year. We’re all in favor of deeply pink wine shades, but thought it would be interesting to see what some other prognosticators have to say on the subject. Color Marketing Group, which was founded in 1962 is an international organization whose members “interpret, create, forecast, and select colors in order to enhance the function, salability and quality of manufactured goods.” They’ve been issuing color forecasts 19 months ahead of the year for a long time. Below are the colors they believe will dominate in 2015. Lots of warm grays and earth tones, and one very marsala looking deep pink.

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If you’re interested in some other trends in the marketplace for 2015, check out Trends and Change to Watch in 2015 from JWT.

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