Beth is d.trio’s talented art director. She has been crafting creative as a production artist, illustrator, graphic designer and art director for over 20 years. During that time, she has generated concepts, designed, strategized and overseen the development of direct marketing, advertising, collateral, branding, websites, digital advertising, POS, and other creative pieces.
Beth has worked on projects for large corporations such as GE, U.S. Bank, Menards, CenterPoint Energy, Best Buy, J.P. Morgan and Rainbow Foods as well as for dozens of regional and local companies in every sector including financial services, manufacturing, retail, medical, and non-profit. This range of experience with clients of all sizes has honed a specialization in brand management and application of master brand strategy across channels and tactics.
She specializes in designing outstanding, strategic creative that ties into business goals and communicates the client’s message clearly and distinctly in their unique voice.
Outside of work: Beth is a video game junkie in her downtime…unless there’s a Bears game on. And if you really want to win her over, bring her tacos for lunch!