Analyzing art
I recently painted a self-portrait and posted it to social media with the question, “Am I done?” I did this because, with the subject matter so close, I wasn’t sure I could see it objectively. There were an interesting array of responses but the one that intrigued me was from [...]
Double black diamonds, anyone?
Some people think I’m crazy because when I go on vacation, I don’t relax. I go. Hard. For instance, I like to go to the top of the mountain, feel the sun on my face, ski the double black diamonds and fall into bed exhausted at night (ok, maybe after [...]
Management Perspective
Recently I watched a short creative morning talk by Seth Godin. Speaking about his marketing career, he said he wasn’t a strategic marketer until well into his career, maybe 10 years – it changed his world and the experience of his customers. It’s an interesting take on what’s considered a [...]
Revealing moments from NY
I swear I’m a time traveler. No, it’s not jet lag, it’s how much has changed during my relatively short stint of judging the DMA’s ECHO Awards. Of course I’ve been involved in the the massive marketing shift, as d.trio has evolved over time as well, but reflecting on my [...]
Marketing in a tech-driven world
We’re all aware of how much marketing has changed in 5 years and as a marketing company, d.trio’s looked for ways to marry traditional, paper-based tools and channels with digital counterparts. We’ve started seeing the term “Marketing Technologist” used to describe the tech expert in a marketing company or department, [...]
Marketing Intervention Results
Call us crazy. Maybe we are. Busy with other client work we envisioned and created an event that would benefit one lucky company, charge us up, kick up our creativity, and keep us up all night. On March 10th we had our Marketing Intervention, complete with live streaming (no sound) [...]