cat[&]tonic

Month: September 2015

Cell Your Soul

Cellphones could be considered the modern equivalent to a double-edged sword. The pocket-sized computers can navigate across the globe, instantly share experiences and connect us to the greatest wealth of information the world has ever seen. They also distract us from conversations, interrupt our sleep and can create unnecessary anxiety [...]

By |September 30, 2015|Categories: Newsletter|

Trending now: Cool features of the new iStuff

So by now you’ve probably decided whether you absolutely must have the new iPhone 6S or not, and whether an iPad Pro is on your Christmas list (better start being good!). If not here’s a quick rundown of the coolest features of Apple’s newest controlled substances. iPhone 6S and 6S+ [...]

By |September 30, 2015|Categories: Newsletter|

Featured Work: Deluxe Rewards

Deluxe Corporation, long known as a check printer and marketing partner for financial institutions, hired d.trio to promote their newly acquired Deluxe Rewards loyalty solution to several different vertical markets. While Deluxe Rewards is unique (offering customers loyalty benefits to companies without the usual liabilities), the assignment did come with [...]

By |September 29, 2015|Categories: Newsletter|

Conundrums: Perplexing Pronouns

When I was kid, the nuns would frequently correct me for my improper use of the word “me”. One would ask “how was your summer?”, to which I would enthusiastically answer “it was great – me and Barb did lots of stuff!”. And she would, of course, reply “you mean [...]

By |September 29, 2015|Categories: Newsletter|

Management Perspective: Ending meetings

Ok, this is not about putting an end to office meetings, much as we all would like to see that happen. This is more about how to help your meetings end more successfully. By paying more attention to how meetings typically end, I’ve come to believe that creating a good [...]

By |September 29, 2015|Categories: Newsletter|

Expectation Photos

We asked everybody at d.trio to contribute a picture inspired by the work "Expectation". Here's what we got (apparently we're a little food obsessed):

By |September 29, 2015|Categories: Newsletter|

The Zen of Unplugging

Twenty years after my father had quit smoking I would watch him tap his shirt pocket, looking for his pack of cigarettes. The habit was so ingrained in his DNA I’m not even sure he was aware of his actions. Finish a meal, tap the pocket, get in the car, [...]

By |September 21, 2015|Categories: General|Tags: , |

I am a typography snob

I am a typography snob. I judge the reliability and competence of companies almost solely based on what (and how many) fonts they use in their advertising. I don’t use coupons very often because I get distracted when the layout artist forgets to kern the 1. I avoid certain routes [...]

By |September 17, 2015|Categories: General|

Powerful brand marketing – in a non-traditional way

Branding and marketing have always been about affinity – for a company, a product or service. People like to align with companies who stand for the ethics or attitudes they value in themselves. Those brands that present authentic and relevant experiences directly to people who are interested have a competitive [...]

By |September 2, 2015|Categories: General, Newsletter|

State fair time!

Every August at the end of the month, thousands flock to indulge not in our 10,000 lakes, but Minnesota’s 10,000 ways to fry food. Ranked as one of the country’s best State Fairs, each year Minnesotans and fair goers await the anticipated list of “new fair foods.” This year did [...]

By |September 2, 2015|Categories: Newsletter|
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