At d.trio, we’ve worked hard to develop our expertise in both digital and print. That’s because we believe the most effective marketing campaigns take a multi-channeled approach that leverages the strengths of both mediums.
In today’s increasingly digital age, there’s a tendency to overlook print direct mail. Print can be more expensive and take more effort than email. However, with people so overwhelmed with all things digital these days, print direct mail really cuts through the clutter. And that’s just one the many reasons why print has been experiencing a comeback these days.
Recently, we wrote an article for the UpCity that highlights the advantages of print direct mail, along with providing some practical ways marketers can use print to get better results from their digital campaigns. It’s got some pretty useful tips, if we do say so ourselves.
To read the article, click here.