Category Archives: General

Kind. Compassionate. Caring. Those might not be the three words most top-of-mind when you think about marketing. But in a span of less than 24 hours recently, I received three…

We recently learned that “Minneapolis advertising powerhouse Fallon” (as the Star Tribune likes to call it) will soon be moving in across the street. That means 200 more “agency” folks…

According to Wikipedia, The Rule of Three “is a principle that suggests that a trio of events or characters is more humorous, satisfying or effective than other numbers”. It is…

In marketing, a key to good results is providing the right message to the right audience at the right time. I think about that almost every time I visit a…

Marketing is by its very nature an extroverted activity. It’s all about being outgoing, promoting oneself, getting people’s attention, being heard, standing out. But that doesn’t mean your marketing can’t…

Web design has been growing by leaps and bounds. Every year the processing power available makes it possible to create some really incredible experiences on the web. With full 3D…

I recently read an article about the changing dynamics between agencies and clients written by an entrepreneurial advisor named David C. Baker. He made a few points that really resonated…

A famously successful college basketball coach (Bobby Knight) once said, “Everyone wants to win. But not everyone is willing to prepare to win.” Whether you like him or not, it’s…