Expression on demand recharge.
Beth is the art director at d.trio. Art Director. That’s the title on my business card. To people who don’t know better I’ll bet it summons up images of daily creative breakthroughs, someone who does magic with things called pixels and PMS colors. A person obsessed with light and print and [...]
Marketers and cyber security
If you’ve worked in marketing, especially direct response marketing, for any length of time you are already well aquainted with the need to protect customer data. From locking data tapes in a safe to requiring a badge swipe to enter a secure section of the print room to recommending a [...]
Concept Graveyard – when great concepts aren’t
I’ve been a designer for 14 years now (yikes!). During that time I’ve come up with some really good designs, some designs that weren’t my favorite but got the job done, and some concepts that I really, truly, loved. We typically show two to three concepts for each project (way [...]