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Tag: outrageous

Product placement – outrageous or not?

Overall, do product placements in media add or subtract from the experience? Product placements promote the brands willing to pay for the screen time and also create a more “realistic” cinematic experience. We’re bombarded with messaging in our normal lives; it’s logical that movie and television characters would also be [...]

By |May 28, 2013|Categories: General|Tags: , , , , , |

Outrageous Marketing That Paid Off

Sometimes, marketing campaigns break the rules and go against conventional knowledge in order to make a point or build awareness. Since this month’s theme is all about “outrageous ideas”, what better way to celebrate that theme by talking about risky marketing tactics that paid off? Doritos Crowdsources It’s Advertising Back [...]

By |May 22, 2013|Categories: General|Tags: , , , , , , |
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