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2010 Resolution follow-up #3 – Get out of the one or two channel rut
One-channel marketing is dead. If you are stuck on using only one or two channels, you are missing opportunities in today’s market. Marketing strategies to incorporate and maximize all of the new channels are moving at the speed of light. So it’s time to get educated and get on board. [...]
2010 Resolution follow up #2 – Try something new
Does your marketing plan looking like it did 2 years ago, or have you added some new strategies? Is the year 2010 the year you embrace change? There are so many exciting, new things happening with new media. If you don’t understand what is out there (and why), then first [...]
2010 Resolution follow up #1 – Stop Hiding
You’re really going to have to make things happen for your company, and for job security this year. The depression may be over but the recession is slow to move. So things are not back to normal (whatever that is or will be) – it’s not as scary as it [...]
Top 10 Resolutions for 2010
Have you made your resolutions for 2010 yet? Maybe you're not the type that makes resolutions, or maybe you’re afraid to do anything that looks like a plan coming out of a year where everything changed and plans were scrapped in the Q1, 2009. Whatever your feelings about the year [...]
2009 is dead! Long live 2010!
I’ve never been one to walk into the office and hope the day would bring me nothing but predictable things. The year 2009 has been a year of change and change strikes fear into the hearts of many people. To me, change brings on a litany of things – growth, [...]
The Future of Marketing
What is the future of marketing? I was asked to give a speech about this recently. Wow. Why didn’t they just ask what the meaning of life is? That might have been easier to answer. It’s a loaded question – much debated. From one side you have the paperless world [...]
Global thoughts
Went to a wedding this weekend. Fun time, completely unexpected. Who knew southern Wisconsin was a melting pot of ethnicity, culture and experiences. This was one microcosm of the world and it drove home the fact that we are truly in a global economy, where every imaginable perspective drives decisions [...]
